KIN Makelaars
Personalized introduction video
About the client
KIN Makelaars has been active in real estate, mortgages, and insurance since 1980, reaching approximately 80,000 potential buyers in the Midden-Brabant region. KIN is the number 1 real estate agent of Noord-Brabant with an average client satisfaction score of 8.9 on Funda.
kinmakelaars.nlThe challenge
In 2021, KIN Makelaars Breda wanted to further strengthen their likability factor and brand image, which are essential for convincing potential clients. A real estate agent is often invited for a property valuation — how great would it be if the agent could introduce themselves personally before the appointment?
The solution
The personalized video enriches KIN's communication by adding experience and showcasing both the professional and personal side of real estate. The video is automatically assembled based on data from the CRM (Realworks). Realworks then automatically generates the appointment confirmation email containing the unique video.
Variables
- Client name
- Client address
- The attending real estate agent
- Appointment date and time
- Personal contact buttons from within the video
Goals & technology
- Data integration via API with CRM Realworks
- No manual work — fully automated
- Other branches can easily connect
Start with real video personalization today
Discover how The Videogram can transform your communication with personalized video.
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